THE AMERICAS TRAVEL SHOW - the largest in the Nordics
THE AMERICAS TRAVEL SHOW NORDICS
September 23, 2026
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ABOUT THE AMERICAS TRAVEL SHOW
Launched in 2012 – The Americas Travel Show is the premier opportunity for American destinations and hospitality brands to meet face-to-face with the Nordic travel trade and media.
The B2B travel show focuses on U.S., Canada, South America, and Caribbean destinations and products only and is organized by Atlantic Link on behalf of Discover America. Strategic partners include Brand USA and U.S. Travel Association.
Partner Benefits
- Opportunity to showcase your destination or product to Nordic travel trade and media
- Exclusive roundtable session and news conferences
- Tour operator insights
- Nordic Market update
Exhibitor fee:
• Members: 1,200 USD + 25% VAT (if applicable)*
• Non-members: 1,500 USD + 25% VAT (if applicable)*
*Based on minimum 25 exhibitors
Included:
Participation for 1 representative per event
• Additional representative: 100 USD per event
• Additional brand: 500 USD per event
Please note: Travel expenses are not included.
Preliminary program
September 23, 2026
16.30 - 17.00
Welcome exhibitors, incl. market update
Only for exhibitors
16.30 - 17.00
Check-in for travel agents and media
17.00 - 18.00
Welcome remarks
18.00 - 20.00
Workshop - free flow
Incl. 1-on-1 meetings
20.00 - 21.00
Buffet dinner
21.00 - 21.30
Prize draw
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