USA Travel Show 2020

This year we had the pleasure of welcoming 69 exhibitors from almost every corner of the U.S. who met with 200+ travel trade and media from Scandinavia at the evening workshop. 

Due to high demand from our exhibitors over the past years, and inspired by Brand USA’s Travel Week in London, we decided to implement a one-on-one meeting session in the afternoon. Travel agents and media were able to pre-book meetings with all exhibitors in advance. The program also contained a news conference and a Nordic market update. 

In partnership with Norwegian and Radisson Blu, the Discover America-committee arranged a Hosted buyer program and offered to cover flights to/from Copenhagen as well as one hotel overnight for selected buyers.


Contact for media requests

Exhibitor Handbook from USA Travel Show 2020

Download PDF

Name:           Karin Gert Nielsen

Email:            kgn@atlanticlink.net 

Press releases

The United States is people, culture, food, music and wilderness

Read press release from Fritidsmagasinet (Danish)


North Carolina


Philadelphia CVB

San Francisco Travel

Scandinavian Airlines

SeaWorld Parks & Entertainment

Soaring Eagle Lodge

The Florida Keys & Key West

The Museum of Modern Art

Travel Nevada

Travel South

U.S Embassy in Denmark

United Airlines

Universal Parks & Resorts

Vermont Depart of Tourism

Visit Anchorage

Visit California

Visit Denver

Visit Orlando

Visit Sacramento

Visit Tampa Bay

Visit West Hollywood

Yosemite Mariposa County Tourism Bureau

Las Vegas Convention & Visitors Authority

Los Angeles Tourism & Convention Board

LOT Polish Airlines

Louisiana Tourism

Marseilles Hotel, Dorchester Hotel & Suites of Dorchester

Memphis & Mississippi



New Orleans & Company

New World Travel

New Yorker Travel and Events - New York/Los Angeles

Noble House Hotels and Resorts

Official Aftermovie

Images from USA Travel Show 2020